Vice President at Apple Pay Jennifer Bailey says that the tech giant is \u201cwatching\u201d cryptocurrency.\r\n\r\nBailey\u2019s comments came during a recent interview with CNN\u2019s Chief Business Correspondent Christine Romans. The VP of Internet Services at Apple Inc. notes:\r\n\u201cWe think [cryptocurrencies are] interesting. We think it has interesting long-term potential.\u201d\r\nDan Ives, an analyst at Wedbush Securities, says crypto assets could be a good fit for the tech giant.\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\nApple Pay and Apple Card will play a leading role\r\n\u201cThis would be a major shot in the arm for crypto if Apple headed down this path. Given where Apple strategically is focused, a move into crypto could make sense given its sights on further monetizing its consumers over the coming years.\u201d\r\nBailey also believes Apple Pay and Apple Card will play a leading role in the future of payment technology.\r\n\r\nApple entered the mobile payments industry in 2014 by launching Apple Pay. When the service was introduced, the tech firm said it would \u201ctransform\u201d the mobile payment industry by providing an intuitive and secure method of making payments via easy-to-use apps.\r\n\r\nApple\u2019s management hasn\u2019t revealed how many active users Apple Pay has, however the platform handles almost a billion transactions per month. Since its release in 2014, the number of US merchants accepting contactless payments has jumped from only 3% to more than 70%, Bailey notes.